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Storefront Resurgence Project — Manhattan Chamber of Commerce
Storefront Resurgence Project

Revitalizing Manhattan's
Storefronts

Driving foot traffic, reducing vacancies, and nurturing the next generation of innovative brick-and-mortar businesses that make New York City thrive.

13.24%

Storefront Vacancy Rate
in Manhattan

Q4 2025 · Source: LiveXYZ

5,134

Vacant Storefronts
Out of ~37,000 Total

20,000+

Businesses Reached
Since October 2020

A Multi-Pronged Strategy to Revive NYC Storefronts

From hands-on outreach to accelerator programs and policy advocacy, every piece works together to strengthen commercial corridors.

Business Outreach & Technical Assistance

Full-time Business Support Specialists go door-to-door providing free guidance on strategy, technology, real estate, legal services, procurement, marketing, loans, and grants. The vast majority of businesses reached are women-, minority-, and immigrant-owned storefronts.

Visit the Business Support Hub

Storefront Façade Improvements

Funded by Wells Fargo, this program enhances the aesthetic appeal and economic vitality of four targeted commercial corridors through façade renovations, collaborating directly with local merchants and building owners.

See the corridors

Retail Storefront Accelerator

A structured program designed to empower entrepreneurs with the resources and guidance they need to successfully launch a storefront business in the competitive Manhattan marketplace.

Learn more & apply

Storefront Business Coalition

Dedicated to improving NYC policymaking by sharing the stories of neighborhood entrepreneurs, educating public officials on the realities of running a storefront business, and fostering empathetic understanding of how policy impacts communities.

Learn about the coalition

Summit on the Future of NYC's Storefronts

A half-day convening exploring the needs of storefront businesses and solutions to prevent downtown retail decline, bringing together business owners, policymakers, and industry leaders.

Watch the 2024 summit

Four Corridors. Brighter Storefronts.

Targeted façade renovations to enhance curb appeal and boost economic vitality along key commercial stretches.

Upper West Side

Broadway between
79th & 96th Street

Harlem

Lenox Avenue between
110th & 130th Street

East Harlem

116th Street between
Morningside Ave & FDR Drive

Lower East Side

Delancey Street between
Clinton Street & FDR Drive

Funded by our partners at Wells Fargo

Summer of Opportunity Coalition

Maximizing the economic impact of the FIFA World Cup and America's 250th anniversary for businesses across all five boroughs.

Summer 2026

A Once-in-a-Generation
Moment for NYC Business

As New York City prepares to host the FIFA World Cup and the 250th anniversary of the Declaration of Independence, the Manhattan Chamber has partnered with organizations across all five boroughs to ensure local businesses benefit from these landmark events.

$2B+

Estimated Economic Impact

1M+

Expected Visitors

13

Coalition Partners

The Coalition aims to encourage tourism across all five boroughs, distribute economic benefits to neighborhood businesses, and position NYC as the ultimate global destination for summer 2026.

Coalition Partners

  • Alliance for Downtown New York
  • Bronx Chamber of Commerce
  • Brooklyn Chamber of Commerce
  • CitizensNYC
  • Hotel Association of NYC
  • Hudson Yards Hell's Kitchen Alliance
  • Manhattan Chamber of Commerce
  • Meatpacking District Mgmt Assoc.
  • NYC Hospitality Alliance
  • Queens Chamber of Commerce
  • Regional Plan Association
  • Staten Island Chamber of Commerce
  • Times Square Alliance

Your Storefront Deserves
to Thrive

Whether you need free business advice, help launching a retail location, or want your voice heard on policy — we're here for you.

575 Fifth Avenue, 14th Fl, NY 10017
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