The Chamber launches "Small Business Shopping Guides:" Inaugural edition highlights Black-owned businesses in New York City
Monday, February 28, 2022
Today, the Manhattan Chamber of Commerce’s foundation launched Small Business Shopping Guides, an initiative to help hometown businesses thrive by highlighting their products and services before a wide online audience. New York City-based businesses with fewer than 100 employees may apply to be included in an upcoming digital guidebook at no cost to them, thanks to generous support from Wells Fargo Foundation.
Released today, the inaugural edition is the Black History Month Shopping Guide, which highlights more than 30 Black-owned small businesses in New York City. It is available online here: www.buylocal.nyc.
Other digital shopping guides that will be produced and disseminated in 2022 include:
- Women's History Month Shopping Guide, highlighting woman-owned businesses in New York City (March).
- Asian American and Pacific Islander Heritage Month Shopping Guide, highlighting AAPI-owned businesses in New York City (May).
- Pride Month Shopping Guide, highlighting LGBT-owned businesses in New York City (June).
- Hispanic Heritage Month Shopping Guide, highlighting Latinx-owned businesses in New York City (September).
- Small Business Saturday/Holiday Shopping Guide, highlighting small businesses located throughout New York City with a special section to showcase legacy businesses that have been here for 50 years or more (November).
The digital shopping guides will be widely distributed through the Chamber’s electronic newsletter, social media channels, paid advertising and with the help of its many organizational partners.
“Consumer spending by New Yorkers is way up – even higher than before the pandemic began,” said Jessica Walker, President and CEO of the Manhattan Chamber of Commerce. “Our imperative now is to help local businesses compete for those dollars in a growing and, increasingly competitive, online market.”
“New York small businesses need a boost to get back on their feet after two years of hardship and uncertainty,” said Krissy Moore, Senior Vice President, Social Impact and Sustainability at Wells Fargo. “Wells Fargo is thrilled to partner with the Manhattan Chamber of Commerce Foundation to support these small business shopping guides, which are designed to accelerate their recovery and boost revenues.”
“Highlighting Black-owned businesses in the Manhattan Chamber of Commerce’s inaugural online shopping guide is an excellent way of promoting these small businesses to new customers who will shop and increase their bottom line,” said Kevin D. Kim, Commissioner, New York City Department of Small Business Services. “Getting the word out about the goods and services provided by our small businesses in dedicated promotional guides like this is always a great way to get New York City shoppers excited and engaged. I encourage every small business in the five boroughs to reach out to the Manhattan Chamber of Commerce and apply to be in the new shopping guide.”
Small businesses located in New York City may apply to be included in an upcoming digital shopping guide here: https://s.surveyplanet.com/gdp41en1
About the Manhattan Chamber of Commerce
The Manhattan Chamber of Commerce is the convener, voice and advocate of the 100,000+ businesses across the borough of Manhattan, which is New York’s economic center. We’re focused on advancing the economic vitality of our region by building a strong and thriving climate for the broad business community, including small businesses, startups and larger companies. Throughout the COVID-19 pandemic, the Chamber’s nonprofit foundation has had eight staff members providing outreach and technical assistance to local businesses throughout Manhattan, including connecting them with free resources to compete in the online market. Additional information may be found at www.manhattancc.org.
About Wells Fargo
Wells Fargo & Company (NYSE: WFC) is a leading financial services company that has approximately $1.9 trillion in assets, proudly serves one in three U.S. households and more than 10% of small businesses in the U.S., and is the leading middle market banking provider in the U.S. We provide a diversified set of banking, investment and mortgage products and services, as well as consumer and commercial finance, through our four reportable operating segments: Consumer Banking and Lending, Commercial Banking, Corporate and Investment Banking, and Wealth & Investment Management. Wells Fargo ranked No. 37 on Fortune’s 2021 rankings of America’s largest corporations. In the communities we serve, the company focuses its social impact on building a sustainable, inclusive future for all by supporting housing affordability, small business growth, financial health, and a low-carbon economy. News, insights, and perspectives from Wells Fargo are also available at Wells Fargo Stories.
Additional information may be found at www.wellsfargo.com | Twitter: @WellsFargo.