Web Prospecting – Low/No Cost Practical Tools to Grow Your Business presented by MCC’s Digital Media/Tech Committee Business Solutions Series featuring:

The Speakers are

Leo Legaspi, Legaspi & Carlson, LLP :

Website Optimization tips:– "Only 8% of search engine users click past the third page of search results (Source: iProspect). So if your website is not in the first 3 pages, it is basically invisible."

Paul Burani, ClickSharp Marketing:

Effectively Using Social Networking Sites:– "According to Forrester Research, in 2007 just over half of Internet users (56%) participated in some form of social media. One year later, that figure has risen to 75%."

Ken Johnson, New York Public Library:

Using Library Lists:– "14 million - for free! [the number of US business in the two primary directory databases at SIBL]."

Wendi Caplan, Constant Contact,

Email Marketing:– "For every $1 spent on email marketing, there is a $47.25 return on investment. Therefore if a marketer were to spend $1000 on their Email Marketing Efforts they could expect a $47,250 return!"

Network/breakfast till 8:30 am -- event starts promptly at 8:30am and end promptly 9:30am.